Sunday, 15 January 2012

Media Education in Bangalore affiliated Colleges, A bunch of Misconceptions

Nearly 60 Undergraduate Colleges affiliated to Bangalore University run the tri-cognate subject combination with Journalism [a gross misnomer in itself for the mismatch in curriculum that is put in place, it better be called Media Studies] subject as one of them. Mostly, the combo goes with Psychology subject. The very idea of such colleges opting for this on-board attractive subject is with ulterior motives of using the faculty as Public Relations and Media Relations Incharge, or even worse, as the publication division coordinator for drafting Press Releases of the college activities or bringing out newsletters.
The main fact that is forgotten by these colleges is about their undue expectations about the subject or its department. While a Commerce department does not train its students to indulge in trade or transaction inside the campus, or a Computer Science department not preparing software for its own college, why is it that a journalism department to prepare newsletters or so on? I think the enemy is within the fraternity, more from the field who cannot accept academic approach in media sector as they snub it as rubbish. If an M.A. in Economics does not become an economist, a M.A. in history does not become a historian, should a Masters in Journalism always become a journalist or a media professional, why not an academician or an educationist in pursuit of media studies and its associated pedagogy?

Please react to the above... Thank you in advance,  :-)

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